Go-to-Market and Product-Market Fit: find what the market wants and learn how to sell it well

One of the most exciting moments when starting a business is when you get your first customer. Someone who is willing to pay for your service or product. But can it be said after that first customer that the market wants your product? How many customers are needed to know that you have product-market fit? Why is it so important to know? When is the time to scale? How do we scale? How does the emergence of AI affect all this? In this talk, we will delve into the challenges of